Check Your Website vs Ahrefs Brand Radar
Brand Radar is a research index. We are a fix-and-verify loop for one page.
Of all the tools people compare us to, this is the widest gap in what the product is actually for.
The short version
Ahrefs Brand Radar sits on top of a large index of AI answers. It shows brand mentions, citations, competitors and query fanout, and you can add your own prompts. It is a research instrument, built for SEO professionals who already know what to do with the data.
Check Your Website starts from one public URL. We read the page the way an AI reads it, score nine areas, show the evidence behind each score, and give you a roadmap of small changes ordered by how much score each one can win. When you publish a change, we re-run that exact check and record whether it is fixed, improved or still failing.
There is one thing worth being clear about: Ahrefs also sells Site Audit, and that is a separate module from Brand Radar. Technical issues, guidance, priorities and a re-crawl in Patches live there, not in Brand Radar. If you are comparing us to "Ahrefs" as a whole suite, you are really comparing us to Site Audit plus Brand Radar, bought together.
Side by side
| Check Your Website | Ahrefs Brand Radar | |
|---|---|---|
| Core question | What do I change on this page? | How does my brand appear across AI answers? |
| Input | One exact public URL | Index queries and custom prompts |
| Who it is built for | A website owner who can publish a change | SEO professionals, brands and agencies |
| Page-level readiness audit | Yes — nine areas with evidence | Not in Brand Radar; technical issues live in Site Audit |
| Roadmap of changes | Yes, ordered, split into publish-yourself and needs-a-developer | Analytical opportunities; audit priorities sit in the other module |
| Proof a change worked | Re-runs the one check the area depends on: fixed / improved / still failing, score before and after | Re-crawl in Site Audit |
| Entry price | Free check, no signup | $199/month for one AI index; $699/month for all indexes; custom prompt packs $50 / $100 / $250 |
What Ahrefs is genuinely good at
Ahrefs is one of the strongest research and technical toolkits on the market, and Brand Radar's index is large. If you want to see the shape of a whole category in AI answers — who gets mentioned, who gets cited, how a query fans out — this is a better instrument than anything we build. Their Site Audit is a mature technical crawler with real depth.
We would not tell a professional SEO to drop Ahrefs. We would tell a website owner that Ahrefs is priced and built for someone else.
What we do differently
We reduce the number of decisions instead of increasing them. Ahrefs hands you a rich surface and expects you to know which part matters. We hand you one page, one score, and the next change to make.
One product, not two modules. Diagnosis, the fix, and the verification after you publish are the same flow. You do not buy an index in one place and an audit in another.
Evidence, then a fix, then proof. Every area score shows the exact line, tag or missing answer behind it. Every change gets verified by the specific check it depends on, with the score before and after.
Deterministic scoring. The same page state always gives the same score, so a movement in the number is a movement in the page — not noise.
No budget to start. Free check, no signup, nothing to install.
Which one should you pick
Pick Ahrefs Brand Radar if you are an SEO professional or an agency doing category research across AI answers, and you already own or want the rest of the Ahrefs suite.
Pick Check Your Website if you have a page you care about, you can publish a change yourself, and you want to know what to change and whether it worked — without learning a research platform first.
What we do not claim
We are not a research index. We do not track brand mentions, we do not report Google rankings, and we do not promise rankings, traffic or AI citations. We check one exact public URL per run and prove whether your change moved that page's readiness.
Run a free check on one page
One URL. No signup, nothing to install.
Details about Ahrefs Brand Radar and Site Audit are taken from their public pages and pricing, last verified 4 September 2026, and may have changed since. We have not tested the paid product from the inside. We are not affiliated with Ahrefs; all trademarks belong to their respective owners.